http://repository.president.ac.id/xmlui/handle/123456789/1196 2026-04-08T15:24:34Z 2026-04-08T15:24:34Z Safeng, Zhang http://repository.president.ac.id/xmlui/handle/123456789/11524 2023-05-31T04:38:32Z 2014-01-01T00:00:00Z

AN EXPLORATORY STUDY OF FACTORS AFFECTING CHINESE INDONESIAN BE A SUCCESSFUL ENTREPRENEUR IN JAKARTA Safeng, Zhang Since the nu mber of entrepreneurs in Indonesia is very low, accounting for 0.24 percent of the population, well below an ideal of 2 percent, the nation needs more people to create new product markets and new businesses by becoming entrepreneurs. Nowadays, Chinese Indo nesian entrepreneurs are famous in doing entrepreneurship business in the world. They are playing important role s in Indonesia economic and political. Therefore, exploring the factors of how Chinese Indonesian entrepreneurs successful are urgently needed. Therefore base on the INDONESIAN CHINESE ENTREPRENEUR ASSOCIATION member list, five successful Chinese Indonesian entrepreneurs were chosen from different business industry in Jakarta. They were Mr. Leo Chandra, Mr. Agus Suwanto, Mr. Wilson Widjaja, Mr. Wa ng Roy, and Mr. Billy Santoso. Case study method from qualitative research was chosen to dig up more insight story. Validity and reliability of interview questions were conducted before the interview. This research was replicated from Malaysia PHD research “Success factors in entrepreneurship: The case of Malaysia”. In conclusion, the researcher found that four factors which are entrepreneur role models, presence of experienced entrepreneurs, skills and knowledge of entrepreneur and cultural attitudes towar ds entrepreneurship contribute to their success. Besides that all of them also mention focus is the key factor of success. Researcher recommends entrepreneurs should be a role model for young generations, provide internship program, regular share new busin ess ideas and create the culture of entrepreneurship glory. President University should invite successful entrepreneurs come to university share their successful experience, cooperate with more companies to provide more internship opportunities to students , create more entrepreneurship organization and hold entrepreneurship seminar and provide more entrepreneurship books for students learn entrepreneurship.

2014-01-01T00:00:00Z Vifenda, Agata Trevelin http://repository.president.ac.id/xmlui/handle/123456789/11522 2023-05-31T04:30:27Z 2014-01-01T00:00:00Z

FACTORS INFLUENCING CONSUMERS’ GREEN PURCHASE BEHAVIOR IN JAKARTA Vifenda, Agata Trevelin Nowadays, the quality of the environment is worsening in many countries either develop or developing countries. Therefore, some organizations have promote green movement in order to fix the worsening environment. Since going green may seem to be the latest trend, the objective of this research is to understand the most influencing factor in green purchase behavior in order to boost green products purchasing in the market. This research comprises of one dependent variable (green purchase behavior) and six independent variables (environmental concern, environmental attitude, social influence, consumer beliefs, self-image, and perceived quality of green product). Quantitative survey was chosen as the method of this research with green consumers in Jakarta as the population, and purposive or judgmental technique as the sampling technique. By distributing online (Google Docs) and offline (paper) questionnaires, there are 321 valid data that analyzed by Structural Equation Modeling to test the hypothesis. This study is expected to give input for organizations or companies to encourage green purchase behavior for a better future. In conclusion, excluding the perceived quality factor, all of the independent variables influence green purchase behavior with 44.2% contribution (R2). From all factors, social influence is the most significant factor with a contribution of 0.517.

2014-01-01T00:00:00Z Wijaya, Sandy http://repository.president.ac.id/xmlui/handle/123456789/11521 2023-05-31T04:27:09Z 2014-01-01T00:00:00Z

FACTORS THAT INFLUENCE SATISFACTION LEVEL OF UNIVERSITY STUDENTS ON DINE EXPERIENCE AT IN-MALL RESTAURANT IN JAKARTA Wijaya, Sandy Since restaurant is a promising business, there are a lot of restaurants built, especially in Jakarta. Therefore, with thousands of restaurants in Jakarta, tight competition arises in this food and beverage business sector. This research aims to analyze the customer’s satisfaction on the restaurant by using the perspective of university students. This research has three independent variables which are food quality, service and store’s ambience with dependent variable customer satisfaction. The main focus of this research is to figure out to what extent food quality, service, and store’s ambience influence customer satisfaction level. The limitation of this research, the population is only university students in Jakarta, with male and female who had dine experience at in-mall restaurant at least once. In this research, researcher used quantitative analysis and working through questionnaire that have distributed to university students in specific university in Jakarta. To figure out the result, researcher adopting factor analysis as the way to measure the validity and reliability and after that researcher use Structural Equation Modeling as the method of hypotheses testing. Based on the result of the research through the survey of 327 respondents, it shows that the most influence factor that influence university students’ satisfaction level is service, the second is food quality and the third is ambience or atmosphere of the store.

2014-01-01T00:00:00Z Putri, Yemima Kharisma http://repository.president.ac.id/xmlui/handle/123456789/11519 2023-05-31T04:21:08Z 2014-01-01T00:00:00Z

The Factors that Influencing Financial Behavior: A Survey of Undergraduate Students in Indonesia Putri, Yemima Kharisma At the university level, most of students will face their first independence life. It brings challenges for a lot of young people, where they have to learn to manage their own needs, especially for those who are not under family control. Since undergraduate students have learned about the financial instrument formally and informally, it gives some influences towards financial behavior. The interaction with others -peer or community- also can influence people's behavior. However, selfmotivation also should be considered as the factor in determining people's behavior, including financial behavior. Financial behavior will be classified into four financial activities, which are budgeting, saving, spending, and investing. The aim of this research was to find the best approaches for undergraduate students to improve their financial behavior, by finding the most significant factor towards each financial activity. The selected dependent variables are financial education, family influence, peer influence, and self-motivation. The data was collected by numbers of 400 respondents from undergraduate students in Indonesia. It was analyzed by Structural Equation Modeling (SEM) and dependent t-test. The result is financial education and family has significant influence in financial behavior of undergraduate students. There is different behavior that occured between students who had experience in financial education and who had no experience in financial education as well as between students who lived with their parents and who lived separately from their parents.

2014-01-01T00:00:00Z