http://repository.president.ac.id/xmlui/handle/123456789/13193 2026-04-07T22:19:20Z 2026-04-07T22:19:20Z Prameswari, Kusumadewi Renggita http://repository.president.ac.id/xmlui/handle/123456789/12637 2025-11-28T04:21:21Z 2024-01-01T00:00:00Z

DESIGNING A HEALTHY LIFESTYLE CAMPAIGN THROUGH SOCIAL MEDIA: A CASE STUDY OF EFFALEA GYMNASTICS STUDIO Prameswari, Kusumadewi Renggita A healthy lifestyle is the simplest and most appropriate style to do. One thing you can do is do gymnastics. However, currently, gymnastics is still largely ignored by some people, especially women. Based on a survey conducted in August 2022 of 5,500 consumers in several countries. There are 50% of people who do not exercise regularly. The survey revealed that 50% experienced an excess weight gain of 3 to 5 kilograms, while another 18% experienced a weight gain of 6 to 10 kilograms over 12 month period. The problem that can be identified is the lack of public awareness about healthy lifestyles that they can adopt through exercise. This qualitative research will examine how to design a healthy lifestyle campaign through social media that can be implemented through gymnastics to increase people's interest in exercising using the AISAS model so that people are more aware of the benefits and are interested in participating in gymnastics. The result was the success of designing a social media campaign about an informative healthy lifestyle to create awareness of healthy living with gymnastics and make them more interested in gymnastics. The results from users show that the campaign succeeded in increasing their interest in gymnastics occasionally and making their lives healthier because they realized that gymnastics can provide many benefits for their bodies, to achieve success in designing an informative social media campaign to create awareness about a healthy lifestyle through exercise depends on 3 things. AISAS implementation, repeatable messaging, and a good first impression.

2024-01-01T00:00:00Z Najla Purwita, Fauziyah http://repository.president.ac.id/xmlui/handle/123456789/12636 2025-11-28T04:21:16Z 2024-01-01T00:00:00Z

DESIGNING AN EDUCATIONAL BOARD GAME FOR CHILDREN AGED 6-8 YEARS: ENHANCING SEXUAL UNDERSTANDING AND PERSONAL SAFETY WITH TEACHER GUIDANCE Najla Purwita, Fauziyah Sexual violence against children happens if a child interacts with an older person or adult, such as a stranger, sibling, or parent, and is used as an object to satisfy the perpetrator's sexual desires. This action is carried out via force, threats, bribery, fraud, or coercion. Physical contact between the perpetrator and the child is sexual violence. Every year, the number of incidents of violence, particularly sexual violence, rises in Indonesia Currently, schools in Indonesia teach about sexual wellness, but just about the dangers of not having sex to avoid sexually transmitted diseases (STDs). There is almost little content about sexuality, consent in relationships, touching other people (also known as consent), or other gender-sensitive issues. From the results of the research, To successfully design an educational board game for children aged 6-8 years old to enhance their sexual understanding and personal safety depend on the 3 things, first the immersive simple gameplay, vibrant color for illustration, teach sexual education from childhood, according to children's cognitive abilities are still developing. with the material about boundaries to others, body parts, hygiene, characteristics of the perpetrator, and health.

2024-01-01T00:00:00Z Raihanni, Muthia http://repository.president.ac.id/xmlui/handle/123456789/12635 2025-11-28T04:21:10Z 2024-01-01T00:00:00Z

DESIGNING AN ACTIVITY FOOD RECIPE ILLUSTRATION BOOK TO PROVIDE INSIGHT INTO BALANCED NUTRITION FOR INDONESIAN CHILDREN AGE 6-12 YEARS OLD Raihanni, Muthia One of the health problems in Indonesia that is currently increasing is P TM (noncommunicable diseases). PTM is a disease that cannot be transmitted to other people. This disease develops slowly and occurs over a long time. Noncommunicable diseases can cause obesity, diabetes, heart disease, lung disease, cancer, etc. Many factors trigger PTM, such as smoking, drinking alcohol, minimal physical activity, family health history, and can also occur due to unhealthy diet and nutrition. This disease can be contracted by all groups and ages. This disease often occurs among the elderly, but now the prevalence of non-communicable diseases is increasing in the 10–14-year age group. Indonesia will also create superior human resources by 2045. Providing balanced nutrition for children is one of the important aspects in creating superior human resources so that children can become a superior generation in the future. If PTM in children is not prevented, the government's efforts to produce superior human resources in 2045 will be difficult to achieve. Because of this problem, the author wants to provide insight into the importance of balanced nutrition and prevent the occurrence of PTM in children.

2024-01-01T00:00:00Z Saputra, Najma Kenisha http://repository.president.ac.id/xmlui/handle/123456789/12634 2025-11-28T04:21:05Z 2024-01-01T00:00:00Z

REDESIGNING VIVA COSMETICS MILK CLEANSER AND FACE TONIC SURFACE PACKAGING USING SEMIOTIC STUDIES TO STRENGTHEN MEANINGFUL PACKAGING Saputra, Najma Kenisha Viva Cosmetics is a cosmetic brand owned by P.T. Vitapharm since 1962, Viva Cosmetics has offered a variety of items, including foundation, blush, milk cleanser, toner, and more. Because the emergence of new local skincare brands could threaten Viva Cosmetics, local cosmetics companies may need to exhibit their products to attract customers' attention while still offering high-quality goods. In response to the difficulties raised, the author intends to improve the Viva Milk Cleanser and Face Tonic brand image and broaden the target market to young people in Indonesia through product packaging. This study takes a mixed methods approach, incorporating qualitative data collection processes, to evaluate the factors impacting customer purchasing decisions for Viva Milk Cleanser and Face Tonic. Based on the findings of this study, visual design and semantic semiotic studies are advised as a useful guide for the design of a surface packaging product to improve brand image among Indonesian young people. The findings of this study are the Viva Milk Cleanser and Face Tonic have been redesigned to improve brand perception, using effective verbal and visual elements. The new color scheme, font, and written content appeal to the target demographic, with 97.5% of respondents preferring the redesigned label. The study's success adapts to existing branding and packaging theory, aiming to appeal to customers of different ages and socioeconomic statuses.

2024-01-01T00:00:00Z