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Showing 6 out of a total of 6 results for community: Faculty of Business. (0.007 seconds)

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FACTORS INFLUENCING PURCHASE DECISION OF ECOMMERCE CUSTOMERS MEDIATED BY PURCHASE INTENTION: A CASE IN GREATER JAKARTA

Christianto, Antonny (President University, 2020)
THE INFLUENCE OF BRAND COLLABORATION, BRAND IMAGE, AND SOCIAL MEDIA INFLUENCER ON CUSTOMER PURCHASE DECISION (STUDY CASE OF SEPATU COMPASS)

Pangetsu, Brahmantyo (President University, 2022)
THE INFLUENCE OF BRAND IMAGE, PRICE, PRODUCT QUALITY, AND PROMOTION TOWARDS PURCHASE DECISION OF XL AXIATA SIM CARD IN JABODETABEK

Ihsan, Rakan Naufal (President University, 2022)
THE INFLUENCE OF SOCIAL MEDIA, BRAND AMBASSADOR, AND BRAND IMAGE TOWARD XIAOMI SMARTPHONE PURCHASE DECISION (STUDY CASE IN INDONESIA)

Putra, Ratzali Dewantara (President University, 2022)
THE ROLE OF BRAND IMAGE IN MEDIATING THE INFLUENCE OF PRODUCT QUALITY, PRICE, AND PROMOTION ON PURCHASE DECISION: A CASE STUDY OF A LOCAL FASHION BRAND

Kusuma, Dewa Made Adi Pranayanata (President University, 2023)
THE INFLUENCE OF SOCIAL MEDIA MARKETING AND PRICE ON PURCHASE DECISION THROUGH BRAND IMAGE AS INTERVENING VARIABLE (GOJEK CASE STUDY IN JABODETABEK)

Kembaren, Edward Barent Bastanta S. (President University, 2024)

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- Brand Image (6)
- Purchase Decision (6)
- Price (3)
- Product Quality (2)
- Promotion (2)
- Brand Ambassador (1)
- Brand Collaboration (1)
- E-commerce (1)
- Perceived Benefit (1)
- Perceived Risk (1)
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- 2020 (1)
- 2023 (1)
- 2024 (1)
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