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IMPACT OF CELEBRITY ENDORSEMENT ON PURCHASE INTENTION OF COSMETICS ( A CASE STUDY OF MAYBELLINE IN WEST BEKASI )
Senda, Agatha Rannu Pati
(
President University
,
2016
)
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Senda, Agatha Rannu Pati (1)
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Congruence (1)
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2016 (1)
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