• PRESIDENT UNIVERSITY RENCANA BISNIS HARACOPY 

  Suherlan, Nendi (President University, 2018)

  USAHA HARACOPY adalah perusahaan startup yang bergerak di bidang pemasaran kreatif digital secara offline ataupun online yang menyasar kalangan muda sebagai target pasarnya, secara khusus para mahasiwa S1 yang ...
• THE INFLUENCE OF FOOD IMAGE TOWARDS TOURIST SATISFACTION AND ITS IMPLICATIONS ON ELECTRONIC WORD OF MOUTH AND REVISIT INTENTION IN MEDAN 

  Kaladina, Yenny (President University, 2018)

  Purpose: The objective of this research is to find the influence of food image towards tourist satisfaction and its impact on electronic word of mouth (eWOM) and revisit intention to Medan. Design/Methodology/Approach: ...
• GENERATION Y BEHAVIORAL INTENTION TO USE GRAB CAR: AN EVIDENCE FROM INDONESIA 

  KUSBIANTO, NUGRAHA (President University, 2018)

  Purpose The purpose of this study is to investigate the intention of Indonesian generation Y West Java province consumers to use the services of Grab Car and the factors that influence this intention. The independent ...
• THE INFLUENCE OF PERSONALITY TOWARDS RISK TOLERANCE AND HEURISTIC BIAS AND ITS IMPACT ON INVESTOR’S DECISION MAKING 

  SINYO, FELICIA (President University, 2018)

  Purpose – The purpose of this paper is to focus on finding the influence of personality towards risk tolerance and heuristic biases, and it’s impact on investor’s decision making in the context of every investor have ...
• FACTORS AFFECTING ONLINE CUSTOMER TRUST MODERATED BY ONLINE CUSTOMER REVIEW IN JD.ID 

  KARLIANTO, THEAS (President University, 2018)

  Purpose – The purpose of this research is to focus on finding the relationship between E-Commerce Knowledge, Perceived Reputation, Perceived Risk, Perceived Ease of Use, and Online Customer Review affecting Online ...

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