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Showing 10 out of a total of 46 results for community: School of Business.
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THE INFLUENCE OF BRAND IMAGE AND MARKETING MIX TOWARDS CUSTOMER LOYALTY OF SUPERMI THROUGH CUSTOMER SATISFACTION AS INTERVENING VARIABLE
Claresta, Dea
(
President University
,
2019
)
THE INFLUENCE OF SERVICE QUALITY, BRAND IMAGE, AND PROMOTION TOWARDS CUSTOMER LOYALTY, CASE STUDY OF GRAB INDONESIA’S USER IN JABODETABEK
Megawati
(
President University
,
2019
)
THE INFLUENCE OF BRAND IMAGE, PERCEIVED PRICE, PERCEIVED QUALITY, AND PERCEIVED VALUE ON THE PURCHASE INTENTION IN THE FAST-FASHION INDUSTRY (A Case Study of ZARA Fashion Product in Vietnam)
Hiep, Ho Hoang
(
President University
,
2018
)
THE INFLUENCE OF BRAND IMAGE, PRICE AND PROMOTION ON OPPO SMARTPHONES PURCHASE DECISION
Pamungkas, Berlian Novian
(
President University
,
2019
)
INFLUENCE OF SERVICE QUALITY AND BRAND IMAGE TO CUSTOMER LOYALTY MEDIATED BY CUSTOMER SATISFACTION IN THREE-STAR HOTELS IN CIKARANG
Melisa
(
President University
,
2020
)
FACTORS INFLUENCING PURCHASE DECISION OF ECOMMERCE CUSTOMERS MEDIATED BY PURCHASE INTENTION: A CASE IN GREATER JAKARTA
Christianto, Antonny
(
President University
,
2020
)
THE ANALYSIS FACTORS INFLUENCE REPURCHASE INTENTION TOWARDS A CASE OF GOJEK IN GREATER JAKARTA AREA
Sari, Sarah Mutia
(
President University
,
2020
)
RESEARCH ON INFLUENCING FACTORS OF CUSTOMER SATISFACTION IN FIVE STAR HOTELS (A CASE STUDY OF ZHENGZHOU CITY IN CHINA)
Yuxin, Tian
(
President University
,
2020
)
THE ROLE OF PERCEIVED VALUE, BRAND IMAGE, PRICE FAIRNESS, PRODUCT PACKAGING, AND CONSUMERS’ LIFESTYLE ON FROZEN FOOD PURCHASE INTENTION DURING THE COVID-19 OUTBREAK IN THE JABODETABEK AREA
Chianardi, David Hosanna
(
President University
,
2020
)
THE IMPACT OF THE PRESIDENTIAL AFFILIATION, CELEBRITY ENDORSEMENT, PRODUCT VARIATION AND BRAND IMAGE TO PURCHASE INTENTION OF SANG PISANG PRODUCTS
Agustin, Lidia
(
President University
,
2020
)
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Brand Image (46)
Purchase Intention (13)
Price (12)
Customer Loyalty (9)
Customer Satisfaction (8)
Promotion (8)
Purchase Decision (8)
Service Quality (6)
Product Quality (5)
Customer Trust (3)
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