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THE INFLUENCE OF BRAND IMAGE, PRICE AND TRUST TOWARDS PURCHASE INTENTION AT LINE SHOPPING IN PRESIDENT UNIVERSITY AREA
Handoko, Andre
(
President University
,
2017
)
DOMINANT FACTORS OF PRODUCT QUALITY THAT STIMULATES CUSTOMER PURCHASING INTENTION OF INTERNATIONAL FASHION BRANDS: STUDY OF ZARA INDONESIA
Thurai, Azzahra Janet
(
President University
,
2017
)
IMPACT OF CELEBRITY ENDORSEMENT ON PURCHASE INTENTION OF COSMETICS ( A CASE STUDY OF MAYBELLINE IN WEST BEKASI )
Senda, Agatha Rannu Pati
(
President University
,
2016
)
THE INFLUENCE OF FACEBOOK ADVERTISING ON PURCHASE INTENTION
Julianto, Rido Bagas
(
President University
,
2017
)
INFLUENCE OF PRICE AND ENVIRONMENTAL CONCERN TOWARDS PURCHASE INTENTION (A STUDY CASE OF HONDA CR-Z IN BEKASI)
Fauzi, Muhammad Dizi
(
President University
,
2017
)
THE INFLUENCE OF PACKAGING, PRICE, AND BRAND LOYALTY TOWARDS PURCHASING INTENTION ( A STUDY CASE OF TAO KAE NOI )
Hadinata, Kenny
(
President University
,
2016
)
THE INFLUENCE OF PACKAGING, PRICE, AND BRAND LOYALTY TOWARDS PURCHASING INTENTION ( A STUDY CASE OF TAO KAE NOI )
Hadinata, Kenny
(
President University
,
2016
)
THE INFLUENCE OF BRAND EQUITY TOWARDS PURCHASING INTENTION OF FIRST MEDIA (A STUDY CASE OF PAY CABLE TV IN LIPPO CIKARANG)
Dwimelika, Lutfiajeng Nur
(
President University
,
2016
)
THE IMPACT OF BRAND EQUITY ELEMENTS ON CUSTOMER PURCHASE INTENTION (TOYOTA AVANZA IN EAST JAKARTA AS A STUDY CASE)
Irawan, Jonathan Canny
(
President University
,
2015
)
THE INFLUENCE OF ATTITUDINAL BRAND LOYALTY AND BEHAVIORAL BRAND LOYALTY TOWARDS PURCHASE INTENTION (A CASE STUDY OF KFC KISAMAUN, TANGERANG)
Shannon, Kezhia
(
President University
,
2015
)
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Hadinata, Kenny (2)
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Andini, Zavira (1)
Anjatsari, Putri (1)
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Purchase Intention (66)
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Brand Image (6)
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