BUSINESS PLAN ABANG PRINTER

Abstract

A lot of prediction that declare that printing industry will fail in this era. Due to the existence revolution industry 4.0 where everything is going to digitalize and easy sharing through internet. The conventional print to paper will be eradicated by that existence. However, that prediction does not absolutely true but printing industry is shifting to the next level. Instead of printing to paper media it shift to other media. In addition, printing industry in Indonesia is promising future. The main reason is the development of the printing technology solve or even create opportunity for many people. It used also in wide range purpose, marketing, education, political campaign and many more. The media used for printing is not only paper, printing can be done on a fabric, canvas, ceramic, glass, silicone and many more even forming a 3D object. Abang Printer is an on-demand online printing service that was running in printing industry for over two years with focus area of President University and ATMI Cikarang. Serving the most common college students need for printing with unique way of service. The growth of the business is significance and currently looking for another place to open a branch. This plan is about to create a new branch with the same strategy of on-demand delivery printing and targeting more wider customer type.