Browsing 2016 by Subject "perceived quality"

Now showing items 1-3 of 3

IMPACT OF BRAND EQUITY TOWARD THE PURCHASING DECISION ( A CASE STUDY OF IM3 OOREDOO IN JABABEKA )

Astika, Nyoman Tri W. (President University, 2016)

IM3 Ooredoo is a leading provider of telecommunication services in Indonesia. In its existence in the telecommunication services, IM3 Ooredoo has given the customers an experience of having telecommunication services. ...
“THE IMPACT OF BRAND IMAGE, PRICE AND PERCEIVED QUALITY ON PURCHASE DECISION (A STUDY CASE OF HEINEKEN BEER IN JAKARTA)

Rumopa, Friska Arini (President University, 2016)

This research is based on the competitive conditions of beer industries in Indonesia, where Heineken beer’s market share is always going down each year. Variable used in this research are Brand Image (X1), Price (X2) and ...
THE INFLUENCE OF PERCEIVED PRICE, PERCEIVED QUALITY, AND PROMOTION TOWARD CUSTOMER PERCEPTION ON IM3 OOREDOO (A CASE STUDY AROUND THE STUDENTS IN PRESIDENT UNIVERSITY)

Gunawan, Hans Christian (President University, 2016)

Indosat as one of the biggest SIM card provider in Indonesia need to enhance their strategy in marketing in order to achieve greater growth of total subscribers especially for their IM3 Ooredoo product which accounted ...

Now showing items 1-3 of 3

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