Simbolon, Elisabet Masniati(President University, 2025)
The stock price is a crucial factor that investors must consider, as it reflects a
company's overall performance. This research aims to determine and analyze the
influence of the Current Ratio, Return on Equity, Inventory ...
This study takes the Wuling Air Electric Vehicle (EV) as an example to explore the impact of green marketing promotions carried out by Wuling Air EV in enhancing the perception of Indonesian consumers. The researcher ...
HoodiePolosID is a rising Indonesian fashion brand specializing in premium
hoodies with simple yet stylish motifs, designed to meet the growing demand for
minimalist streetwear. Targeting male and female customers aged ...
This study investigates the effect of environmental knowledge, green price, and eco-
labels on green purchase intention among consumers of The Body Shop in DKI Jakarta.
Using a quantitative approach, data were collected ...
In a business world that continues to develop, innovation and a deep understanding of consumer
needs are the keys to success. The food industry, in particular, continues to experience changing
trends that encourage the ...
Gifts for loved ones come in many forms, such as necklaces, bags, or clothing, but flowers
and floral arrangements are especially popular for creating a romantic or intimate feel. Floral
arrangements, ranging from single ...
The food and beverage industry is one of the industries with the highest demand
because food and beverages are basic human needs. Snacks are a type of food that
people often consume when holding events or just to accompany ...
The rapid development of the digital economy in Indonesia has had a positive impact
on the national economy. XYZ e-commerce is an e-Commerce that provides interactive
buying and selling between sellers and buyers online ...
International trade is one of the most dynamic sectors influencing Indonesia's
economic performance. The United States, as one of Indonesia's largest trading
partners, has implemented various tariff policies that directly ...
KuKiss Bandung presents an attractive business opportunity amidst the rapid growth of the
snack-loving millennial generation, especially in West Java. As a provider of sweet snacks that
are delicious, easy to get and ...
The growth of the beauty care industry, especially skincare , is becoming more
diverse and increase, marked by the emergence of various kinds of skincare product,
which has resulted in increasing competition in the beauty ...
Tan, Aurelia Astrid Angelica(President University, 2025)
This study investigates the factors influencing students' decisions to enroll in Private
Universities, focusing on facilities, tuition fees, and brand image. The research also examines
the moderating role of social media ...
Nataf Mobilindo’s strategy is centered on differentiation, offering
premium used SUVs while focusing on both product quality and exceptional
customer service. By specializing in low-mileage used SUVs, the company seeks
to ...
Micro, Small, and Medium Enterprises (MSMEs), especially home industries, play a
critical role in Indonesia’s economy by contributing significantly to employment, GDP,
and local cultural preservation. Despite their rapid ...
Sutiono, Stanley Ricarda Arjuna(President University, 2025)
This business plan outlines the strategic framework for Secret Sambal, a startup venture aiming
to capitalize on the growing demand for chili sauces in the Indonesian market. Leveraging the
country's rich culinary heritage, ...
This study examines the influence of Job Ambiguity, Communication, and Time
Management on Employee Performance at XYZ University in Bekasi Regency.
Although technological advances have improved how organizations ...
The clothing industry in Indonesia is expanding rapidly, driven by a growing sense
of pride in using locally made products. Increasingly, consumers prefer domestic
products for their competitive quality and affordability. ...
his study aims to analyze the effect of Environmental, Social, and Governance (ESG),
asset quality, and bank performance on bank lending in Indonesia post the COVID-19
period (2020–2023). The study employs secondary data ...
This research study aims is to analyze the influence of training (TR) and
communication (COM), towards employee performance (EP) in industry
hospitality at PT. JHS in Cikarang. Employee performance in hospitality ...
In addition to being famous as a country with diverse geographical regions and
cultural traditions. Indonesia also has a variety of culinary choices. Now, traditional
Indonesian cuisine has also succeeded in raising the ...