• BUSINESS PLAN OF NASTARLICIOUS (NASTAR CAKE) 

  Velita, Michelle (President University, 2024)

  The snack industry in Indonesia has grown significantly in recent years, especially with the high demand for traditional snacks like nastar cookies during major holidays. Recent studies show that demand for nastar ...
• PENGARUH PELATIHAN KERJA, KOMPENSASI FINANSIAL DAN PENGEMBANGAN KARIR TERHADAP KEPUASAN KERJA KARYAWAN DI PT CIPTA METAL MANDIRI 

  Ihsani, Muh. Rasyid Rafi (President University, 2024)

  Penelitian ini bertujuan untuk meneliti pengaruh pelatihan kerja, kompensasi finansial, dan pengembangan karir terhadap kepuasan kerja karyawan. Objek yang menjadi penelitian ini merupakankaryawan PT Cipta Metal Mandiri. ...
• THE INFLUENCE OF CUSTOMER BEHAVIOR ON MUSLIM FASHION PURCHASE DECISION IN JABODETABEK 

  Anas, Rika Dliya Adani (President University, 2024)

  Fashion, as one of the textile products has various social meanings and the growth of Muslim fashion in Indonesia has undergone very significant influence. This study has the purpose of identifying consumer complexity ...
• PENGARUH KECERDASAN EMOSIONAL, EFIKASI DIRI, DAN MOTIVASI TERHADAP KEPUASAN KERJA KARYAWAN RUMAH SAKIT XYZ DI KABUPATEN BEKASI 

  Putri, Sekar Sukma (President University, 2024)

  Penelitian ini bertujuan untuk mengetahui pengaruh kecerdasan emosional, efikasi diri dan motivasi terhadap kepuasan kerja karyawan Rumah Sakit XYZ di Kabupaten Bekasi dan jenis penelitian ini adalah kuantitatif. Teknik ...
• STRATEGI ICC PRESIDENT UNIVERSITY MEMPERSIAPKAN MAHASISWA DALAM MENGHADAPI PERSAINGAN DUNIA KERJA 

  Cahyadi, Auliya Amara Kafur (President University, 2024)

  Penelitian ini bertujuan untuk mengetahui bagaimana strategi President University mempersiapkan mahasiswa dalam menghadapi persaingan dunia kerja. Jenis penelitian yang dilakukan adalah deskriptif kualitatif menggunakan ...
• PENGARUH DISIPLIN KERJA, STRES KERJA DAN LINGKUNGAN KERJA TERHADAP LOYALITAS KARYAWAN PT. BANK CENTRAL ASIA KANTOR CABANG KRAMAT JAYA BARU 

  Gultom, Dewi Arghani (President University, 2024)

  Tujuan penelitian ini adalah untuk mengetahui pengaruh Disipliin Kerja, Stres Kerja dan Lingkungan kerja terhadap Loyalitas Karyawan PT Bank Central Asia Kantor Cabang Kramat Jaya Baru. Jumlah populasi sebanyak 42 orang ...
• THE INFLUENCE OF FINANCIAL LITERACY, SELF CONTROL, AND PERCEIVED RISK ON INTENTION TO USE PEER TO PEER LENDING PLATFORMS (STUDY CASE GEN Z IN JABODETABEK) 

  Selse, Puput (President University, 2024)

  As times become more sophisticated and driven by the phenomenon of globalization, every aspect of life will change and will no longer be the same as before. One thing that has really changed is the financial aspect with ...
• THE IMPACT OF COMMUTING STRESS, WORK STRESS, AND WORK-FAMILY CONFLICT TOWARD TURNOVER INTENTION AMONG FEMALE COMMUTING WORKERS IN JAKARTA 

  Aziati, Nanda (President University, 2024)

  Commuting in Jakarta can be a daily nightmare for many female workers, as they navigate through traffic jams and crowded public transportation. The combination of commuting stress, work stress, and work-family conflict ...
• DETERMINANTS OF BANKING PROFITABILITY IN INDONESIA FROM 2016 -2021 : STUDY CASE ON ASIAN ORIGIN BANK IN INDONESIA 

  Hendranurlila, Alfina Kusuma (President University, 2024)

  The purpose of this study is to examine the impact of NIM, Operational Efficiency, and LDR on Asian Bank Profitability in Indonesia. This study relied on quantitative data from the company's audited financial statements. ...
• PENGARUH KOMPENSASI DAN PENGAKUAN KERJA TERHADAP PENGEMBANGAN KARIER MELALUI MOTIVASI KERJA SEBAGAI VARIABEL INTERVENING (STUDI PADA KARYAWAN PT. XYZ) 

  Aliza, Fadel Rachmana (President University, 2024)

  This research discusses the influence of compensation and job recognition on career development through work motivation as an intervening variable (Study on Employees of PT. XYZ). The purpose of this study is to find out ...
• THE INFLUENCE OF WORK-LIFE BALANCE, WORK ENVIRONMENT, AND SALARY SATISFACTION TOWARDS JAKARTA GEN Z'S TURNOVER INTENTION MEDIATED BY EMPLOYEE WELL-BEING 

  Imelita, Chyntia (President University, 2024)

  ccording to survey conducted by TirtoID (2022) with Jakpat, 39.39% of Gen Z changed jobs within 12 months of working duration. In addition, Jakarta holds the highest province with the turnover rate in the type of employee ...
• PENGARUH KUALITAS LAYANAN, KOMPETENSI PEGAWAI DAN TEKNOLOGI INFORMASI TERHADAP KEPUASAN NASABAH DEPOSITO BPR XYZ 

  Sitorus, Yoan Yohana (President University, 2024)

  Kepuasan nasabah adalah kunci keberlangsungan sebuah bank karena memastikan loyalitas nasabah, meningkatkan reputasi, dan mendukung pertumbuhan pendapatan, sehingga membantu bank tetap kompetitif dan berkelanjutan ...
• STRATEGI MANAJEMEN SUMBER DAYA MANUSIA DALAM MENINGKATKAN KINERJA KARYAWAN (STUDI PADA DEALER HONDA PACIFIC MOTOR 1) 

  Akbar, Savia Fallah Sadilla (President University, 2024)

  Penelitian ini bertujuan untuk mengetahui bagaimana strategi dari Manajemen Sumber Daya Manusia yang dilakukan oleh Dealer Honda Pacific Motor 1. Jenis penelitian yang dilakukan adalah deskriptif kualitatif menggunakan ...
• ANALYZING THE FACTORS INFLUENCING SERVICE QUALITY OF MILLENNIAL EMPLOYEES AT BANK “XYZ”, JAKARTA 

  Syavinas, Alvira (President University, 2024)

  Indonesia's national productivity is greatly impacted by banking because it provides necessary services. Gaining customers' trust through providing excellent services is essential to the industry's success. Notably, Bank ...
• THE INFIUENCING INDONESIA STUDENTS PURCHASE CHINA SMARTPHONE (CASE STUDY OF PRESIDENT UNIVERSITY) 

  Han, Xu (President University, 2024)

  The purpose of this paper is to find out the factors that influence Indonesian academies to buy China smart phones. According to the data, Indonesia is already the fourth largest smart phone market in the world, and the ...
• THE INFLUENCE OF SOCIAL MEDIA MARKETING AND PRICE ON PURCHASE DECISION THROUGH BRAND IMAGE AS INTERVENING VARIABLE (GOJEK CASE STUDY IN JABODETABEK) 

  Kembaren, Edward Barent Bastanta S. (President University, 2024)

  GO-JEK is an Indonesian company that is leading the revolution of the online transportation industry in Indonesia. As one of the companies engaged in providing transportation services that have a strong brand identity, ...
• ANALYSIS SURVEY OF BLOOD SERVICE ON COMMUNITY SATISFACTION AT UDD PMI CENTER 

  Kusumo, Pitto Arum (President University, 2024)

  The Indonesian Red Cross (PMI) plays a crucial role in providing humanitarian aid. particularly in the area of blood services through its Blood Donor Unit (UDD) Ensuring donor satisfaction is essential for maintaining a ...
• THE EFFECT OF BRAND AMBASSADOR, ONLINE ADVERTISING, E-WOM, AND BRAND EQUITY ON PURCHASE INTENTION IN THE LOCAL BRAND SKINCARE WHITELAB 

  Tampubolon, Bunga A.B (President University, 2024)

  In modem times like today, public awareness of the importance of self-care is increasing. The skincare industry in Indonesia is experiencing rapid growth, one of which is the local brand Whitelab. Companies that pay attention ...
• BUSINESS PLAN DIPSUM – THE AUTHENTIC DIMSUM 

  Sarfio, Efirly Yuniarti (President University, 2024)

  Dimsum has experienced rapid growth in Indonesia in recent years. Originally known as a traditional Chinese food, dimsum has now transformed into a popular food choice for many. Dimsum restaurants and outlets are ...
• THE INFLUENCE OF INFLUENCER’S CREDIBILITY ON BRAND AWARENESS AMONG GENERATION Z THROUGH TIKTOK PLATFORM 

  Chiandra, Agnes Oktavelia (President University, 2024)

  Influencers have emerged as a strong tool in modern marketing, particularly on platforms such as TikTok, which are popular with Generation Z. This study uses TikTok to investigate the influence of influencer’s credibility ...

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