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THE INFLUENCE OF BRAND EQUITY TOWARD CUSTOMER BUYING DECISION ON COSMETIC PRODUCT IN JAKARTA
Febriyanti, Nurinda
(
President University
,
2014
)
INFLUENCE OF BRAND EQUITY AND PERCEIVED VALUE TOWARD REPURCHASED INTENTION: A SURVEY OF NORTH JAKARTA INHABITANTS WHO FLY WITH LION AIR
Maulana, Ananta Haqa
(
President University
,
2014
)
THE INFLUENCE OF BRAND LOYALTY, AWARENESS, AND ASSOCIATION TOWARD CONSUMER BUYING DECISION OF MIZONE (A CASE STUDY OF PRESIDENT UNIVERISTY)
Felicia
(
President University
,
2014
)
THE IMPACT OF BRAND AWARENESS, BRAND ASSOCIATION, SOCIAL INFLUENCE, SUSTAINABILITY AND LEADERSHIP ON BRAND RELATIONSHIP: A CASE STUDY OF TELKOMSEL FLASH’S CUSTOMERS IN PRESIDENT UNIVERSITY CIKARANG
Husein, Zikri Akbar
(
President University
,
2014
)
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Author
Febriyanti, Nurinda (1)
Felicia (1)
Husein, Zikri Akbar (1)
Maulana, Ananta Haqa (1)
Subject
brand awareness (4)
brand association (2)
brand loyalty (2)
brand associations (1)
Brand Equity (1)
brand equity (1)
Brand Loyalty (1)
brand relationship (1)
buying decision (1)
customer buying decision (1)
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Date Issued
2014 (4)
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Yes (4)