Abstract:
Music is a common thing in everyone‟s life. Music is the only
source for the musician to make a profit. But, with the help of
entrepreneurs, musician can find a vessel to promote and enhance their
music. Musician tries their best to fulfil the demand of the public and
entrepreneurs help them to be famous in the public. The lack of number
from the music record label in Indonesia makes the musician hard to
develop themselves. Compare to US, UK, and Japan, Indonesia has a low
numbers of music record label. With the theory from Bart, the researcher
made this research in order to find how to develop a music record label.
By analyzing how the entrepreneur build the music record label, the
researcher found the process of making music record label, and how to
develop it.