In today’s competitive business world, customers are considered to be kings. Customers have several choices to make among alternative products, and they exercise a high level of influence in the market with respect to ...
The Internet is a global communication medium that is increasingly being used as an innovative tool for marketing goods and services. The Internet has added a new dimension to the traditional nature of retail shopping. The ...
Purpose – The purpose of this study is to determine the feasibility of Indonesia Sovereign
Sukuk to financed tourism development project and it’s possibilities and challenges.
Design/ Methodology/ Approach – This study ...
Purpose: The objective of this research is to find out the influence of perceived travel risk and travel experiences dimensions toward visit intention.
Design/Methodology/Approach: This research using quantitative method ...
Purpose - The purpose of this study is to examine the factors that affect behavioral
intention toward electronic wallet usage in Greater Jakarta. The independent variables
are perceived usefulness, perceived ease of use, ...
Purpose: This paper mainly studies the impact of logistics service quality on customer satisfaction and customer loyalty in e-commerce.
Design/Method: This paper used questionnaires as a tool to conduct research through ...
Purpose – The purpose of this research is to find out about local wisdom in Kampung Naga community that involve in their culture so that can find out and describe how local wisdom in Kampung Naga potential as educational ...
Purpose ⎯ The aim of this study is to find out the influence of brand, service
quality, perceived value, and customer involvement towards customer loyalty
which will be mediated by customer happiness.
Design / Methodology ...
Prasetio, Kevin Marcelius(President University, 2019)
Purpose: The objective of this study is to find out the influence of Hospitality Hosting
Behavior, Perceived Service Quality, Perceived Risk, Social Authentic Appeal,
Economic Appeal, Hedonic Value, Utilitarian Value and ...
Purpose – The purpose of this study is to determine the factors for millennial before choosing
become an entrepreneur and compare entrepreneurial intention of millennial with and without
entrepreneurial family background ...
Purpose: The purpose of this research is to find the impact of Raja Ampat travel
video blog exposure through familiarity, cognitive and affective destination image
towards intention to visit.
Design/Methodology/Approach: ...
Purpose -- The purpose of this research is to find the influence of payment,
promotion, supervisor, co-workers, and working environment on Aryaduta
Bandung Hotel
Design/methodology/approach -- This research used multiple ...
Purpose : the purpose of this study is investigating the social factors, marketing
activities factors, personal factors affecting purchase decision and mediated by
purchase intention toward McDonald’s products in West ...
Purpose – The purpose of this study is to investigate the Attitude and Purchase
Intention of halal cosmetics product among female Muslim at Aceh, Indonesia.
The independent variables of this research are Halal Knowledge, ...
Purpose - This research was conducted to find out the influence of consumer online
review on consumer beauty product purchase intention Shopee marketplace in
Indonesia.
Design - The sampling is use online survey separate ...
Purpose – The purpose of this study is to predict the bankruptcy or
financial distress towards retail bankruptcy, especially for retail company which
specialised in department store, listed in Indonesia Stock Exchange ...
Purpose - The purpose of this study is predicting the bankruptcy probability of retail
groceries company by assessing the overall annual report of retail groceries companies
listed in Indonesia Stock Exchange to know the ...
Purpose The purpose of this study is to find out the influence of travel vlog for travel
planning towards Indonesian travelers who have experienced using references from travel
vlog.
Design / Methodology / Approach ...
Nugraha, Muhammad Fakhri(President University, 2019)
Purpose – In this era, developments in the results of shopping technology are no
longer carried out in supermarkets, shopping centers, etc. Currently, shopping can
also be done online via the internet. There are so many ...