Simay, Attila Endre; Yuling Wei; Tamás Gyulavári; Jhanghiz Syahrivar; Piotr Gaczek and Agnes Hofmeister-Toth
(Emerald, 2022)
Purpose – The recent advancements in smartphone technology and social media platforms have increased the
popularity of artificial intelligence (AI) color cosmetics. Meanwhile, China is a lucrative market for various
foreign ...