2020: Recent submissions

  • SUSTAINABLE RETAIL STORE IN FASHION INDUSTRY: THE INFLUENCE OF CUSTOMER EXPERIENCE, CUSTOMER SATISFACTION AND CUSTOMER TRUST TOWARD CUSTOMER LOYALTY 
    Kosasi, Angesti Putri (President University, 2020)
    Purpose – The fashion retail store needs some strategies to win the market, such as targeting new customers and sustain the business by having a loyal customer through customer experience. Therefore, the purpose of this ...
  • THE USAGE OF SOCIAL MEDIA INFLUENCE BRAND AWARENESS TOWARDS PURCHASE DECISION: THE CASE OF CAFÉ IN JAKARTA 
    Isca, Chika Ari (President University, 2020)
    Purpose: The purpose of this study is to determine the relationship between social media’s ease of use, social media advertising, social media’s usefulness, and brand awareness towards purchase decisions in the culinary ...
  • BUSINESS PLAN OF RAHMISS BOUTIQUE 
    Rahma, Devi Febriyana (President University, 2020)
    Indonesia merupakan negara dengan jumlah penduduk muslim terbesar di dunia. Kesadaran masyarakat dalam menjalankan kewajiban agamapun cukup tinggi. Salah satunya adalah kewajiban wanita muslimah untuk menutup aurat yaitu ...
  • BUSINESS PLAN OF NM LASH 
    Magdalena, Netanya Rut (President University, 2020)
    Netanya Rut Magdalena is an profesional lash artist for 3 years in eyelash extension and 2 years in lash lifting. In the course of her career, Netanya had a chance to work for reputable beauty companies where she took ...
  • BUSINESS PLAN OF MANTOEL.KITCHEN 
    Algani, Muhammad Farhan (President University, 2020)
    MANTOEL KITCHEN is a locally owned fast food outlet that will be positioned as a national franchise with the creative approach. MANTOEL KITCHEN provide a combination of excellent food at value pricing, with interesting ...
  • BUSINESS PLAN OF HAIRTEMIS STUDIO 
    Pandey, Anggelina Anggie Agustina Situmorang (President University, 2020)
    Hairtemis Studio run in the haircut industry that offer services dedicated to consistently providing quality over quantity, high customer satisfaction, appropriate and have a certain quality men and woman who have always ...
  • RENCANA BISNIS DEV CAFFEINE 
    Nugraha, Devin Nauvaldi (President University, 2020)
    “Dev Caffeine” merupakan sebuah usaha yang bergerak dalam bidang coffee and beverage yang mulai beroperasi secara try and error pada tanggal 1 September 2019. Nama “Dev Caffeine” sendiri memiliki arti dev (development, ...
  • BUSINESS PLAN OF JANNATI HALAL HOLIDAY 
    Rahmatullah, Prayoga (President University, 2020)
    Jannati Halal Holiday merupakan perusahan baru yang memulai usahanya untuk fokus pada industri pariwisata. Bukan menjadi rahasia lagi jika Indonesia dikenal dalam kancah dunia international akan berbagai macam keindahan ...
  • BUSINESS PLAN OF ASHEEQA DECOR 
    Elissa, Novry (President University, 2020)
    Asheeqa decor merupakan bisnis yang bergerak di bidang dekorasi pernikahan yang mengusung konsep privat wedding moslem decoration yang mana kami akan menggunakan Islamic Art dan ornamen-ornamen yang bernuansa Islamic seperti ...
  • BUSINESS PLAN OF LOTAN 
    Wehry (President University, 2020)
  • FACTORS INFLUENCING BRAND RELATIONSHIP QUALITY: THE CASE OF LUXURY HOTELS IN JAKARTA 
    Prasetyo, Astrid Putri (President University, 2020)
    Purposes: This research has focused on the effectiveness of brand loyalty program of luxurious hotel brands in Jakarta, the capital city of Indonesia, where business and hospitality are in correlation. Design/Methodol ...
  • BUSINESS PLAN: EXPANSION OF WARKOP MANG BULE 
    Nugraha, Aditia (President University, 2020)
  • MODELING INVESTMENT INTENTION THROUGH FINANCIAL LITERACY, PERCEIVED RISK, AND TRUST IN MUTUAL FUNDS (A SURVEY OF MILLENNIAL IN INDONESIA) 
    Azizunnisa, Farida (President University, 2020)
    Mutual fund keeps their positive performance when the economic condition is unstable. The number of mutual fund investors increasing steadily and aligns with the total asset under management (AUM) which also has a good ...

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