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ANALYSIS HOW PERCEIVED PRICE, PERCEIVED QUALITY AND BRAND AWARENESS AFFECTING CUSTOMER SATISFACTION TOWARDS REPURCHASE INTENTION OF OTT AND VOD IN BEKASI: THE CASE OF DISNEY+
Ramadhani, Azka
(
President University
,
2022
)
SOCIAL MEDIA CONTRIBUTION TO INCREASE THE GENERATION Z PURCHASE INTENTION ON BUYING SMALL-MEDIUM ENTERPRISES (SMEs) PRODUCT (STUDY OF TIKTOK)
Aprilia, Venita Salsabila
(
President University
,
2022
)
THE EFFECT OF BRAND IMAGE, BRAND TRUST, BRAND AWARENESS AND BRAND EXPERIENCE ON PURCHASE INTENTION (THE CASE OF UNGGUL RENT CAR, JAKARTA)
Hadi, Milena Kartika
(
President University
,
2022
)
IMPACT OF INFLUENCER ENDORSEMENT, BRAND AMBASSADOR, AND BRAND AWARENESS ON PURCHASE DECISION (A CASE STUDY OF ERIGO BRAND)
Ryan, Russel
(
President University
,
2022
)
PENGARUH BRAND AMBASSADOR, BRAND AWARENESS DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN ONLINE DI SHOPEE
Ayuningtyas, Rahma Dwi
(
President University
,
2022
)
Factors Influence Brand Awareness Towards Purchasing Intention on Susu Kental Manis Frisian Flag
Gemmy, Herliani
;
Jony Oktavian Haryanto
;
Neva Permatasari Sutedjo
(
IPMI
,
2019
)
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Asnawi, Aisah (1)
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Brand Awareness (46)
Perceived Quality (22)
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Purchase Decision (7)
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