Different Nationalities, One Dream: Framing Analysis on "Girls Planet 999" Non Korean Participants

Abstract

The popularity of K-pop (Korean Pop) music in the international market is undeniable. With the globalization of this music genre, a rising number of people from other countries are aspiring to be K-pop idol stars in South Korea. That is why the show "Girls Planet 999" allows foreigners (non-Koreans) from various countries to make their debut on this current survival show. This study has two objectives, the first of which is to analyze the framing done by Mnet as the broadcaster of this television program to see in what way they depicted the image of the "Girls Planet 999" foreign participants, particularly those from China and Japan. Second, to identify why Mnet creates specific images of foreign participants in this show. Under this research, Robert 9 Entman's framing analysis method are applied with a qualitative approach with constructivism paradigm. The research findings indicate that the South Korean television station Mnet as the show's broadcaster "Girls Planet 999" perform specific framing from various sides on non-Korean participants.. Framing is done in a variety of ways, including skills, attitude, physical appearance, and how the participants communicate during the show. On the one hand, these framings appear to be damaging to the foreign participants' image. Because framing by third parties, mainly broadcast media, has a significant impact on the image of the participants, which is later perceived by the public.