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2013: Recent submissions

Now showing items 81-100 of 132

THE EFFECT OF BRAND EQUITY TOWARDS STUDENTS DECISION IN CHOOSING PRESIDENT UNIVERSITY AS THEIR COLLEGE (STUDY CASE PRESIDENT UNIVERSITY STUDENTS BATCH 2012)

Hardiansyah, Muhammad Iqbal (President University, 2013)

This study is motivated by the growing phenomenon about the increasing number of private university that as a consequences from the increasing number of students every year who are willing to continue their studies in ...
FACTORS THAT INFLUENCE GDP GROWTH RATE IN SIX ASIA’S DELEVOPING COUNTRIES FROM 2007 TO 2011

Arrazy, Meutia Rahmi (President University, 2013)

The researcher would like to present a research regarding the macroeconomic study of growth specifically about the factors or indicators that may influence the economic growth. Gross Domestic Product (GDP) growth rate is ...
THE ANALYSIS OF PERFORMANCE MEASUREMENT IN THE OUTSOURCING DECISION OF HOUSEKEEPING SERVICES (A STUDY CASE OF CHEVRON IBU)

Shandia, May (President University, 2013)

The outsourcing is significantly plays as popular method to achieve the organization’s goals by focusing on performance improvement. Most of organizations more think about how to increase the productivity on core competencies ...
THE EFFECT OF CORPORATE BRANDING DIMENSIONS ON CONSUMERS’ PRODUCT EVALUATION CROSS CULTURAL ANALYSIS (A CASE STUDY OF UNILEVER AT PRESIDENT UNIVERSITY)

Marvella (President University, 2013)

The question on ‘how important the corporate branding is’ appears in the researcher mind which gives further thought on how the corporate branding effects the public. The thought is poured into this research by shrinking ...
ANALYSIS THE EFFECT OF OIL PRICES AND GOLD PRICES TOWARD THE JAKARTA COMPOSITE INDEX (PERIOD JANUARY 2009 - JUNE 2012)

Ernest, Martin (President University, 2013)

This study essentially to analyze the effect of oil price and gold price toward Jakarta Composite Index. Nowadays, more people are investing their money in many kind of portfolio to avoid the inflation of money. The objective ...
ANALYSIS OF THE EMPLOYEES’ CHINA NATIONAL TECHNICAL IMPORT & EXPORT CORPORATION Ltd. ENGAGE WITH HOTEL SANTIKA PREMIER JAKARTA

Emiriya, Maliya (President University, 2013)

Customer engagement is one of the most important points in the hospitality industry. To make customers engage with the hotel is not as easy as the spelling of the word engage itself. For almost 6 years China National ...
THE RELATIONSHIP BETWEEN 4P’S MINUS PLACE AND CONSUMER BUYING DECISION (CASE STUDY OF RAKUTEN "BELANJA" ONLINE)

Maulidan, Muhammad Najib (President University, 2013)

This research aims to determine how much influence the promotion, product, and price to buying decision at Rakuten Belanja Online. The population used in this research is repeated costumers at Rakuten Belanja Online. Sample ...
ANALYSIS OF INFLUENCE OF MARKETING MIX TOWARD WALL’S MAGNUM CONSUMER BUYING DECISION (CASE STUDY IN CITYWALK, JABABEKA EDUCATION PARK)

Andrew, Lie Willy (President University, 2013)

Wall’s Magnum is not a new product that being introduced by Unilever. They already introduced it on the early 90’s. Nowadays, Magnum is surprisingly become the current trend issue. To re-enter the market they need new ...
THE FACTORS EFFECT CUSTOMER SATISFACTION IN CREDIT BANKING SERVICE QUALITY IN VIETNAM PROSPERITY JOINT STOCK COMMERCIAL BANK (VPBANK-HO CHI MINH CITY, VIET NAM)

Nga, Le Thi Thanh (President University, 2013)

The performance of one company is very important. It will determine whether the company can be survived in the midst of competition. To win the tough competition in the marketplace, the company should know their type of ...
THE IMPACT OF MOVEMENT OF SELECTED USD EXCHANGE RATES TOWARD STOCK PRICE DURING 2007-2011 (CASE STUDY OF STANDARD & POOR 500 INDEX)

Gunawan, Juniaty (President University, 2013)

Financial market especially stock market and foreign exchange market has been used recently by many investors to determine economic condition of a country. Australia, China, and Japan has been known as countries that have ...
ANALYSIS OF THE MOST SIGNIFICANT FACTOR INFLUENCING CASH DIVIDEND (A CASE STUDY OF PT. ASTRA INTERNATIONAL, TBK.)

Estiningsih, Ihda (President University, 2013)

This study is performed to examine the relation of Current Ratio (CR), Earnings per Share (EPS), and Return on Asset (ROA) toward Cash Dividend in PT. Astra International, Tbk. The objective of this study is to scale and ...
ANALYSIS OF THE INFLUENCE OF PROMOTION AND BRAND IMAGE TOWARD PANASONIC AC'S BUYING DECISION (CASE STUDY AT KEMANG PRATAMA RESIDENCE I, RT 01-03 / RW 022, BEKASI)

Wiratama, Igantius Bram (President University, 2013)

The objective of this research is to analyze the influence of promotion and brand image toward purchasing decision on Panasonic AC where this research take case study at Kemang Pratama Residence I, RT 01-03 / RW 022, ...
FACTORS DETERMINING RETURNING CUSTOMERS CHOICE OF LOJAI ONLINE SHOPPING

Xiao, Hu (President University, 2013)

This study was about the dominant factors determining customers’ choice of LOJAI online shopping. And ecommerce has experienced rapid growth since the early years in Indonesia. It is significant to find out the factors ...
ANALYSIS OF PERSONAL FACTOR THAT AFFECTING PEOPLE IN PURCHASING AND CONSUMING AMERICAN FRIED CHICKEN FAST FOOD (CASE STUDY IN KENTUCKY FRIED CHICKEN LIPPO CIKARANG MALL)

Susanto, Hengky (President University, 2013)

The objective of this research is to analyze the personal factor in characteristics of consumer behavior that affecting people in purchase and consume KFC. This research case study is in KFC outlet in Lippo Cikarang Mall. ...
THE CONTRIBUTIONS OF CROSS-CULTURAL COMMUNICATION IN PT. SANSICO NATURA RESOURCES’s PROGRESS IN CHINA

Hao, Mi (President University, 2013)

As we know, culture is a general issue. Culture is defined as the shared patterns of behaviors and interactions, cognitive constructs, and affective understanding that are learned through a process of socialization. In ...
THE EFFECT RETURN ON ASSET (ROA) AND NET PROFIT MARGIN(NPM) ITS IMPLICATION TOWARDS PROFITABILITY OF LISTED MANUFACTURING COMPANY IN INDONESIA STOCK EXCHANGE

Hasmawati (President University, 2013)

Nowadays, investors appear in much type of trading behavior and many types of the investor itself. It is happening because of the mind-set of each investor and based on the financial performance of the company. Investor ...
DEVIATIONS TO THE REGULATION ON IMPORT OF GARLIC AND ONION PRODUCT IN PT. XXX (PERIOD JANUARY 2012 - OCTOBER 2012)

Harri, Ramdhani (President University, 2013)

For indonesia the situation is very troubled with the widespread corruption and ever changing regulation in export – import. The international business student researcher tries to open the public’s mind about system of ...
THE FACTORS INFLUENCE FOREIGN DIRECT INVESTMENT IN INDONESIA

Yakai, Han (President University, 2013)

Foreign Direct Investment (FDI) is an important source of capital and economic growth in developing countries. It provides a package of new technologies, management techniques, finance and market access for the production ...
A DESCRIPTION OF THE EFFECTIVENESS INTERMEDIARY PROCESS OF THE W&P TALENT CONSULTANT IN BRIDGING THE NEEDS OF THE SEARCHING FIRM AND THE WHITE-COLLAR CANDIDATE

Metanfanuan, Grace Augustina (President University, 2013)

The existence of Executive Search Firm (ESF) as the intermediary organization in Indonesian labor market has developed well in the recent decade. However, with the sophisticated changes of technology and more dynamic ...
IMPLEMENTATION OF HONEY AND MUMFORD’S LEARNING THEORY TO IDENTIFY THE MOST SUITABLE LEARNING STYLE IN A FIVE-STAR HOTEL (A CASE STUDY OF FOUR SEASONS HOTEL JAKARTA)

Pratiwi, Gladys (President University, 2013)

This research is aimed to identify the dominant learning style adopted by the employee in Four Seasons Hotel Jakarta. The quality of human resources in a Five Stars Hotel like Four Seasons hotel is one of the key factors ...

Now showing items 81-100 of 132

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