Abstract:
Esports have seen an outstanding rise in popularity in recent years,
attracting attention of many people. Aside from grabbing the interest of
gamers, this outstanding rise has also caught the attention of those in
the entertainment business and industry. As a result, a growing number
of individuals have discovered themselves pulled to the global
community of esports, mesmerized by its unique combination of
rivalry, talent, and digital entertainment. This thesis seeks to add to the
collection of knowledge already available on esports by conducting this
comprehensive investigation along with presenting insightful
information about its explosive growth. We hope to promote a deeper
understanding of the global scene of esports and its significant effects
within the spheres of entertainment, economy, and society at large by
comprehending the reasons behind fan enthusiasm, the drivers behind
financial purchases, and the effect of interpersonal attractiveness.
