Abstract:
Indonesia is classified as an agricultural nation as 40% of the population still makes their
living from farming (Ayun, Kurniawan, & Saputro, 2020). This needs to become a concern
since agriculture not only makes economic contributions but also plays a crucial role in
fulfilling basic needs and will continue to do so as the population grows. Unfortunately, in
efforts to develop the agricultural sector, problems always arise that come from internal or
external sides. One of the problems is that the agricultural distribution system in Indonesia
still depends on the middleman's role in the purchasing and selling system (Lisarini &
Adillah, 2020).
The dependence of farmers and markets on the middlemen makes them have an important
role in market conditions. The middleman is usually the one who determines the purchase
price of the harvest. According to (Isnawati, Retty, Effendi, & Wardhana, 2017),
middlemen often make purchases from small farmers based on the "tebat" system, namely
buying harvests based on the area of land, not based on the number or weight of the harvest.
In this situation, farmers are in a weak position in bargaining because they do not know the
market price.
The existence of middlemen also has led to a number of problems in the food distribution
process including making long chains in food distribution (Megasari & Apreliana, 2020).
Monopolies are also often carried out by the middlemen to gain large profits for
themselves. Buy goods in large quantities and then hoard them, to make shortages.
Furthermore, the hoarding of commodities by middlemen will cause a reduction in the
quality of goods when they reach consumers in the market. Therefore, this capstone project
is aimed at solving this problem by providing an integration web-based application where
the farmer can find their market and offer their harvest to the potential distributor and
customer. By eliminating the middlemen, the product is expected to have a good price and
quality because there is no hoarding process.
