FROM IDEA TO VENTURE: NAVIGATING ENTREPRENEURSHIP JOURNEY

Abstract

Entrepreneurship education is essential for the younger generation, as it encourages innovation, problem-solving and creativity, which are essential in today’s competitive global economy. Integrating entrepreneurship into the school curriculum provides practical experience in planning, implementing, and managing a business, leading to job creation, and reducing unemployment. The project at SMK Kasih Ananda, “From Idea to Venture: Navigating Entrepreneurship Journey,” aims to offer a comprehensive guide to starting a business, with a focus on the Business Model Canvas (BMC). Students have a comprehensive understanding of producing and extracting business value from these exercises, which also help them build and polish business concepts. This project is in line with the Sustainable Development Goals (SDGs), especially pillar 4 on Quality Education, which promotes national economic growth and personal development by giving learners important knowledge and thinking. Among the techniques applied in this project are BMC presentations, Focus Group Discussions (FGDs), and questions and answers on the subjects addressed. As they are interested in this subject, students learn entrepreneurship well, particularly when it comes to implementing BMC. This is proven by the results of student satisfaction and feedback given by one of SMK Kasih Ananda’s teachers who stated that this seminar provided insight and a deep understanding of various important aspects of business.