President University Repository

Browsing 2020 by Author "Loreta, Angelia"

Browsing 2020 by Author "Loreta, Angelia"

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  • Loreta, Angelia (President University, 2020)
    Integrated Marketing Communication is a marketing communication strategy comprising many tools, each of them has different purposes and can be maximized to bring great benefit towards brand awareness. This research aimed ...

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