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Showing 6 out of a total of 6 results for community: Business Administration.
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THE INFLUENCE OF INTERNATIONAL SPORT CELEBRITY ENDORSEMENT IN INSTAGRAM ON INDONESIAN CUSTOMER PERCEIVED VALUE AND PURCHASE INTENTION
Chairul, Elena
(
President University
,
2017
)
THE INFLUENCE OF VISUAL MERCHANDISING OF IKEA ALAM SUTERA STORE TOWARD PURCHASE INTENTION
Pasaribu, Glori Septicha Anggriani
(
President University
,
2017
)
THE INFLUENCE OF BRAND EQUITY ON PURCHASE INTENTION : A CASE OF SOREX
Benedick, Monica
(
President University
,
2017
)
THE ROLE OF PRODUCT KNOWLEDGE, PRODUCT INVOLVEMENT, AND FINANCIAL LITERACY ON ATTITUDES AND ITS IMPLICATION TOWARDS PURCHASE INTENTION
Kurnia, Wijaya
(
President University
,
2017
)
The Influence of Online Store Atmosphere and Layout Design on Purchase Intention by Using S-O-R Model: A Case Study of Blibli.com Customers in Jakarta
Ariyanti, Dewi
(
President University
,
2017
)
THE ROLE OF PRODUCT KNOWLEDGE, PRODUCT INVOLVEMENT, AND FINANCIAL LITERACY ON ATTITUDES AND ITS IMPLICATION TOWARDS PURCHASE INTENTION
Kurnia, Wijaya
(
President University
,
2017
)
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Author
Kurnia, Wijaya (2)
Ariyanti, Dewi (1)
Benedick, Monica (1)
Chairul, Elena (1)
Pasaribu, Glori Septicha Anggriani (1)
Subject
Purchase Intention (6)
Customer Attitude (2)
Financial Literacy (2)
Insurance (2)
Product Involvement (2)
Product Knowledge (2)
Unit Link (2)
Attitude Toward Website (1)
Brand Equity (1)
Celebrity Endorsement (1)
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Date Issued
2017 (6)
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Yes (6)