THE INFLUENCE OF ENTREPRENEURIAL KNOWLEDGE, SELF EFFICACY, AND ENTREPRENEURIAL CHARACTER TOWARDS INTEREST IN ENTREPRENEURSHIP (A Study of President University Students, Indonesia)

Abstract

Nowadays, entrereneurship have a high number in countries and contribute to the development of the economy. This research was conducted due to the lack of entrepreneur that graduated from President University and it focuses on several variables that may influence the interest in entrepreneurhip. This become a problem since the President University student form to be an entrepreneur. This study aims to investigate the effects of entrepreneurial knowledge, self-efficacy, and entrepreneurial character on the interest in entrepreneurship. This was a quantitative study employing the ex post facto design. The research population comprised students of President University. The sampling technique was the nonprobability sampling with snowball methods and the sample consisted of 250 students. The data were collected through a multiple choice test and a questionnaire. They were analyzed by means of multiple regression analysis. The results of the study are as follows; There are influence of the entrepreneurial knowledge, self-efficacy, and entrepreneurial character towards the interest in entrepreneurship. There is an influence of the entrepreneurial knowledge towards the interest in entrepreneurship. There is an influence of the self-efficacy towards the interest in entrepreneurship. There is an influence of the entrepreneurial character towards the interest in entrepreneurship.