BUSINESS PLAN OF SINAR MANDIRI

Abstract

The growth development in Indonesia always increase every years. It makes good impact in Paint industry because paint is one of the important material components in building a house. Without paint, the house will not be interesting views. In addition, the paint can also make the walls of the house more durable. Paint shop business is one of the promising business opportunities for the future. This business is also a simple and easy to manage business and a great advantage can be made from this business, Indeed, the number of paint specialist stores is very small compared to building stores. But, precisely here is where business opportunities are so promising. "If you sell paint specifically, buyers will be faced with many options, so they are more satisfied to shop. Along with the increasing property market, the need for paint continues to increase. It can be a lucrative business opportunity. The business opportunity of paint sales is very promising (Adi, 2012). The business that I will run is a paint shop business that will be named "Sinar Mandiri". This paint shop is a shop that sells equipment to paint. In the store will sell a variety of building paint products, such as wood paint, paint, paint, wall paint, varnish, and politer. And also sells paint tools such as brushes, sandpaper and paint roll. Sinar Mandiri provide the painting service so customer can ask the painter from Sinar Mandiri. Sinar Mandiri also provide free design consultant to make customer feel satisfy in shopping in new concept of paint store. Sinar Mandiri will make customers feel comfortable in shopping by providing wide parking area and located in strategic place so customer can reach easily the store. Sinar Mandiri will open in Bogor and expand in West Java for the next plan because the largest domestic market is on Java Island. (Adidarma, 2011) Sinar Mandiri will need Rp 200,000,000 for the beginning capital that will be used for rent the building, buy equipment, marketing, operation expense and other expense. Sinar Mandiri financial report projected for three years.