Abstract:
The high level of stress among Generation Z workers is a phenomenon that is often
caused by various pressures obtained from the workplace. Feelings of stress are
often a factor in someone not implementing a healthy lifestyle in their daily lives.
This study aims to promote exercise after work hours by implementing the AISAS
method through the Instagram platform aimed at Generation Z workers as its
audience. The research method used in this study is a qualitative method where
researchers conducted a literature review and also in-depth interviews with 5 (five)
people who are experienced in their respective fields. The results of the study show
that exercise after work hours can reduce stress levels and also help keep the body
physically and mentally healthy, especially if done consistently. These findings are
expected to have a positive impact on workers and companies to jointly maintain
their health for a better life.
