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STRATEGI KOMUNIKASI PEMASARAN JEVERA COFFEE AND EATERY DALAM MENINGKATKAN BRAND AWARENESS

Wibowo, Dwi Yulianto (President University, 2025)

Penelitian ini berfokus pada strategi komunikasi pemasaran yang digunakan oleh Jevera Coffee and Eatery dalam meningkatkan Brand Awareness (kesadaraan merek). Strategi tersebut meliputi tujuh komunikasi pemasaran diantaranya ...
METROTV’S PORTRAYAL ON PRESIDENTIAL CANDIDATE GANJAR PRANOWO: A CRITICAL DISCOURSE ANALYSIS

Manuel, Juan (President University, 2025)

This thesis explains how a news construction approach was used by the online publication MetroTV News to provide information on Ganjar Pranowo, leading to unfavorable reader views. Documentation is the research ...
BODY SHAPE ACCEPTANCE CAMPAIGN WITH PLUS SIZE FASHION BRAND BIGISSIMO AS A FORM OF APPRECIATION FOR BIGISSIMO’S PRIORITY CUSTOMER BODY SHAPE

Nauli, Elisabeth (President University, 2025)

In the midst of today's technological advancements, there are still many perpetrators of body shaming. This is not only done in person, but also through social media. This is unfortunate because there are still many people ...
BODY SHAPE ACCEPTANCE CAMPAIGN WITH PLUS SIZE FASHION BRAND BIGISSIMO AS A FORM OF APPRECIATION FOR BIGISSIMO’S PRIORITY CUSTOMER BODY SHAPE

Salsa, Martina Bunga (President University, 2025)

In the midst of today's technological advancements, there are still many perpetrators of body shaming. This is not only done in person, but also through social media. This is unfortunate because there are still many people ...

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